Name: Andrew Ethan Zeng - Social Marketing Masterying Mastery
Availability: InStock

Price: $1197
Archive: http://archive.is/si92G

Build, Transform & Scale Your Online Business with JUST Facebook & Instagram Ads

SOCIAL MARKETING MASTERY ISN’T JUST A COURSE.

Module 1: Initiation (5 Lessons)

Your Ticket to the SMM Collaborative Classroom on #Slack (1:27)
My Story as a Digital Marketing Manager (My Knowledge is Your Knowledge) (1:57)
Case Study – Here’s My Facebook Stats
What You’ll Get From The Program (2:53)
Class Is Commencing, Do This First! (3:36)

Module 2: The Correct Setup (6 Lessons)

Start Creating Your Social Page (4:12)
Setting Up Your Ads Account (4:42)
Start Creating & Installing Your Facebook Pixel (4:47)
How To Properly Optimise Your Pixel For Conversions (5:06)
Create & Connect Instagram Business Profile (2:16)
Do Not Outsource To Freelancers! (3:04)

Module 3: Golden Rules of Facebook & Instagram Marketing (5 Lessons)

Truly Understanding Facebook & Instagram Ads (3:19)
The Facebook Advertising Structure (3:32)
Facebook’s Machine Learning Algorithm (3:49)
How To Use The Facebook Ad Structure – Live Example (10:41)
Correctly Aligning Your Goals With Ad Types (9:46)

Module 4: The Perfect Ad (5 Lessons)

The Anatomy of a Winning Facebook Ad (14:09)
Smart “Creative Optimisation” – Easy Way To Optimise For Platform & Product (7:24)
The Most Effective Facebook Ad Type (7:58)
Setting Up the Most Effective Facebook Ad Type & Best Practices (13:43)
BONUS: A Simple, Winning Ad Template & Full Tutorial (10:06)

Module 5: Writing Ad Copy That Sells (6 Lessons)

The Fundamental Rules To Golden Ad Copy (8:43)
One Copy Change To Increase Conversions (11:17)
Micro VS Macro – Always Keep This In Mind (3:22)
Avoid This Common Ad Copy Mistake…(6:49)
How To Write An Effective Headline (6:52)
The Holy Grail, Call To Action (CTA) (5:57)

Module 6: The Secret Weapon – Ad Psychology (7 Lessons)

Why Psychology Makes or Breaks An Ad (6:06)
Social Proof (3:38)
SUPER Effective & Easy Social Proofing Hack (7:08)
Pricing (5:03)
Loss Aversion & Endowment (3:33)
Priming (6:08)
Tone of Ads (6:50)

Module 7: Ad Targeting Secrets (4 Lessons)

Module 8: Advanced Retargeting & Evergreen Campaigns (4 Lessons)

Module 9: Supercharge Your Facebook Pixel to Sell (9 Lessons)

How To Correctly Build Your Assets & Audiences (4:16)
1 , 2 Knock Out Punch Strategy (2:39)
Build A Goldmine with Pageview Campaigns (7:37)
Leverage Your Goldmine & Custom Audiences (6:25)
How To Fast Track Your Pixel with Video (10:44)
Conversions & Setting Up LLA Audiences (12:12)

Module 10: Facebook CBO & Successfully Scaling Campaigns (5 Lessons)

Facebook Campaign Budget Optimisation (CBO) (11:07)
How to Leverage CBO Properly — $20 Cut and Filter Method (7:38)
Bidding Adjustments & Hedging Techniques (5:00)
Advanced Manual Bidding & Bid Cap Strategies (9:22)
Ad Spend Optimisation & Advanced CBO Scaling (10:21)

Module 10: Facebook CBO & Successfully Scaling Campaigns (5 Lessons)

Facebook Campaign Budget Optimisation (CBO) (11:07)
How to Leverage CBO Properly — $20 Cut and Filter Method (7:38)
Bidding Adjustments & Hedging Techniques (5:00)
Advanced Manual Bidding & Bid Cap Strategies (9:22)
Ad Spend Optimisation & Advanced CBO Scaling (10:21)

Module 10: Ad & Product Testing (4 Lessons)

The $5 Product Test Method Dead? — The new Facebook CBO Product Test Method (7:00)
CBO Product Research & Test Strategy in Detail (13:50)
The A/B Split & Multivariate Testing (3:43)
Best Practice: The A/B Split & Multivariate Testing (New Method) (10:19)
How To 100% Automate Your Ad Tests (4:43)

Module 11: Instagram Ads (5 Lessons)

Are Instagram Ads Right for You? (6:22)
Instagram Ad Formats — Which To Use? (7:29)
Instagram Stories Done Right (5:43)
Instagram Story Ad Creative Hack (7:58)
How To Best Optimize Your Instagram Ads (7:22)

BONUSES & RESOURCES

Andrew Ethan Zeng – Social Marketing Masterying Mastery