Lead Opt-in Pages Landing Page Optimization and Design – Packt, Zach Miller
Lead Opt-in Pages Landing Page Optimization and Design
This is not a web development course. This course will not teach you CSS, HTML or JavaScript. This course will teach you the fundamental psychological principles of good landing page design, and it will help you understand the buyer’s journey so you can design landing pages that convert better. I will also be teaching you how to test your designs so you can design final landing pages that will convert 20-30% more than your current website and landing pages. Good landing page design isn’t just a nice thing to know – it’s absolutely essential to the success of your online business. Whether you’re in lead-gen, ecommerce or consulting, effective and clear landing page design can spell the difference between a positive and negative ROI. This course is not complicated, not expensive, conversion rate optimization is not time consuming and watching this course will make a differenence to your bottom line.
Style and Approach
This course will teach you the fundamental psychological principles of good landing page design, and it will help you understand the buyer’s journey so you can design landing pages that convert better.
Table of contents:
Introduction
- Introduction
- The Blueprint
- Squeeze Page Secrets
- My Squeeze Page Example
- Additional Squeeze Page Examples & Building with ClickFunnels
- How to Build Your Optin Pages
Email Marketing
- Why Email Everyday
- Soap Opera Sequence
- Seinfeld Email Sequence
About the Author
Zach Miller
Zach Miller is a sales funnel consultant. He has built multiple 6- and 7-figure businesses for his clients and himself. He teaches the same marketing ideas that he has taught his clients and students. He loves delivering as much value as he can upfront. He has expertise in, and has written a book on, sales funnel secrets and he teaches the same concepts to thousands of his students. He has 15+ years’ experience with a variety of skills, including HTML, website design, eBay and Amazon drop shipping, online marketing, SEO, email marketing, and most importantly sales funnels.
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Delivery Method:
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