Mastermind Secrets of Information Age Marketers – Mark Gonsalves
Mastermind Secrets of Information Age Marketers
Have you ever been to a seminar and said to yourself, “These guys are making a pile of cash in just a few hours doing this seminar. I wonder if I could be doing the same thing?”
The answer is a resounding yes! In this very interesting three videotape set, World renown seminar consultant and presenter, Mark Gonsalves, reveals the very lucrative world of seminar marketing, including talking frankly about working with organizations like Tony Robbins, Dave DelDotto, Tony Martinez and many others. In the last two years, Mark has sold over $20 Million in books and tapes from “The Platform”. His front-end sales can easily reach $50,000 A DAY, with a back-end of over $500,000. You don’t need too many days like those to have a very good month!
In this three videotape set, Mark walks you through step by step how he creates, plans and implements winning seminars.
Some of the important points Mark explains are
- The Power of Seminar Marketing
- The Seminar Business in a Nutshell
- The Secrets of Seminar Promotion
- Why the Billion Dollar a Year Seminar Business is Growing so Rapidly.
- Why Should YOU Conduct a Seminar
- How to market a Seminar
- Developing a winning Marketing plan
- “The more you market, the more you make!”
- How to fill the seats
- GONZO’s immutable laws of successful seminar marketing.
- Developing a budget
- Testing and determining breakeven
- Profits on the front-end vs. the backend
- Determining and qualifying your target audience
- How do the number work
- Testing and innovating your presentation
- The different moving parts of the seminar machine
- The importance of the credibility factor
- Social proof
- Using profit multipliers
- “The numbers don’t lie, they just tell the story!”
- The difference between being “entertained” and “enrolled”.
- The four mental questions you must answer before people will part with their money.
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